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Marketing Management Books

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Marketing Management 5e

Dawn Iacobucci, Vanderbilt University
ISBN-13: 9781337271127
ISBN-10: 1337271128

Published by: Cengage Learning
Available Now

MM4 (with CourseMate, 1 term (6 months) with Career Transitions 2.0 Printed Access Card) 4e

Dawn Iacobucci, Vanderbilt University
ISBN-13: 9781133629382
ISBN-10: 1133629385

Published by: Cengage Learning
Available Now

Marketing Strategy, Text and Cases 6e

O. C. Ferrell, Belmont University
Michael Hartline, Florida State University
ISBN-13: 9781285073040
ISBN-10: 1285073045

Published by: Cengage Learning
Available Now

90 Days to Success Marketing and Advertising Your Small Business 1e

Mark Hoxie,
ISBN-13: 9781435458284
ISBN-10: 1435458281

Published by: Cengage Learning

Perspectives on Managing Employees 1e

Michael A. Fina,
ISBN-13: 9781598638738
ISBN-10: 1598638734

Published by: Cengage Learning

Trade Show & Event Marketing 1e

Plan, Promote & Profit
Ruth Stevens, Columbia and New York University
ISBN-13: 9780324206241
ISBN-10: 0324206240

Published by: Cengage Learning

Ethnic Marketing 1e

Guilherme Dias Pires, University of Newcastle in Australia
John Stanton, University of Newcastle in Australia
ISBN-13: 9781861529961
ISBN-10: 1861529961

Published by: Cengage Learning
Available Now

Marketing Changes 1e

Susan Hart, University of Strathclyde
ISBN-13: 9781861526731
ISBN-10: 1861526733

Published by: Cengage Learning
Available Now

The Informed Student Guide to Marketing 1e

Philip J. Kitchen, University of Hull
Tony Proctor, Formerly University of Keele
ISBN-13: 9781861525468
ISBN-10: 186152546X

Published by: Cengage Learning
Available Now
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