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Marketing Research Books

Exploring Marketing Research (with Qualtrics Printed Access Card) 11e

Barry J. Babin, Louisiana Tech University
William G. Zikmund, Oklahoma State University
ISBN-13: 9781305263529
ISBN-10: 1305263529

Published by: Cengage Learning
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Essentials of Marketing Research (with Qualtrics, 1 term (6 months) Printed Access Card) 6e

Barry J. Babin, Louisiana Tech University
William G. Zikmund, Oklahoma State University
ISBN-13: 9781305263475
ISBN-10: 1305263472

Published by: Cengage Learning
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Basic Marketing Research (with Qualtrics Printed Access Card) 8e

Tom J. Brown, Oklahoma State University
Tracy A. Suter, Oklahoma State University
Gilbert A. Churchill, University of Wisconsin
ISBN-13: 9781133188544
ISBN-10: 1133188540

Published by: Cengage Learning
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MR2 (with CourseMate, 1 term (6 months) Printed Access Card) 2e

Tom J. Brown, Oklahoma State University
Tracy A. Suter, Oklahoma State University
ISBN-13: 9781133958413
ISBN-10: 1133958419

Published by: Cengage Learning
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Business Research Methods, International Edition (with Qualtrics Printed Access Card) 9e

William G. Zikmund, Oklahoma State University
Barry J. Babin, Louisiana Tech University
Jon C. Carr, Texas Christian University
Mitch Griffin, Bradley University
ISBN-13: 9781133190943
ISBN-10: 1133190944

Published by: Cengage Learning
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Essentials of Marketing Research, International Edition (with Qualtrics Printed Access Card) 5e

William G. Zikmund, Oklahoma State University
Barry J. Babin, Louisiana Tech University
ISBN-13: 9781133273431
ISBN-10: 1133273432

Published by: Cengage Learning
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Modern Marketing Research 2e

Concepts, Methods, and Cases, International Edition (with Qualtrics Printed Access Card)
Fred M. Feinberg, University of Michigan
Thomas Kinnear, University of Michigan
James R. Taylor, University of Michigan
ISBN-13: 9781133191025
ISBN-10: 1133191029

Published by: Cengage Learning

PASW Statistics by SPSS 1e

A Practical Guide: Version 18.0
Peter Allen, Curtin University of Technology
Kellie Bennett, University of Western Australia
ISBN-13: 9780170188555
ISBN-10: 0170188558

Published by: Cengage Learning

Marketing Research 1e

Approaches, Methods and Applications in Europe
Ray Kent, University of Stirling
ISBN-13: 9781844803279
ISBN-10: 1844803279

Published by: Cengage Learning
Available Now